Far West Capital

Color in the Office & Psychology

Did you know that color is a huge contributing factor to how you behave or feel? You may not realize it, but something as subtle as the paint color of your office walls could potentially affect your employees’ mood and/or level of productivity. Studies have shown that color is a huge contributor to how employees feel and perform at work. So, if you’re looking for more ways to create better a working environment for your employees, listen up!

We recently read an article in Forbes Magazine that breaks down the facts behind color psychology. We’ve highlighted a few key points below:

Color evokes emotion.
While there are no universal truths on how colors affect people, studies have been able to link colors with certain traits. Want a creative work environment? Think about adding green to your office décor. Need to calm people down? Consider pink. A good rule of thumb is to avoid yellows and reds in the workplace – these colors actually evoke negative responses with workers.

Color creates perception.
Research has demonstrated that people often associate temperature with color – red often means hot, while blue reflects cooler temperatures. Business owners can take advantage of this perception game. For example, if you live in a warm state, decorate your office with “cool” colors like blue and purple to create an environment that will naturally feel cooler.

Change is a good thing – but use caution.
If you’re worried that the color choice in your office is hurting your employees, consider switching things around. But keep in mind that color can also trigger memories, both good and bad. Use color change as an opportunity to get to know your employees better and consult them before any change is made.

At Far West Capital, small details, such as color and office décor, truly make a difference in unleashing our employees’ potential. By paying attention to your team’s needs, you can foster a more positive and productive work environment.

How do you create a productive work environment?

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